whitley is An award-winning, Brooklyn-based, creative director & writer.
I have over thirteen years of experience creating unique voices and executing integrated advertising campaigns for brands of all sizes. I’ve helped an independent agency win 12 new accounts in a single year, created a plug-in to fight unconscious gender bias, turned a low-budget brief into the “Most Inspiring Ad Campaign for Women,” launched the world’s first virtual ugly sweater party, and revitalized an iconic brand. Much to the utter shock of my 8th-grade music teacher, and everyone who’s ever heard me do karaoke…I’ve even written a couple of jingles!
Outside of the advertising world, I lend my storytelling skills to internet minsters and designated “best humans,” helping individuals craft ceremonies and speeches that (mostly) keep them from being booed off the stage.
If you're looking for big ideas, sticky taglines, entertaining radio or video scripts, creative direction, or help with crafting any upcoming big mic moments, say hi.
Experience
Burns Group | ACD/Writer 2018 – 2021, CD/Writer 2021 - Present | New York, NY
Brands: TERRA Chips, NuFace, Simmons, Catalyst Inc, Chapstick, Labatt, Seagram’s Escape, Seagram’s Spiked, Hemptails, Happy Flower, the Jaunt, among others.
Sony Music Entertainment | Senior Copywriter | 2017 – 2018 | New York, NY
Brands: Wingstop, Hard Rock Hotels, Thread Shop, and various Sony Music Artists, among others.
Mullen Lowe | Copywriter | 2016 – 2017 | New York, NY
Brands: Mount Gay Rum, Cointreau, Marzetti Simply Dressed, Marzetti Veggie Dips, Marzetti Classic Dressings, among others.
Digitas_LBi | Copywriter | 2015 – 2016 | New York, NY
Brands: Chase Sapphire, Chase Freedom, new business pitches, among others.
BFG | Copywriter | 2013 – 2014 | New York, NY
Brands: Espolòn Tequila, Bulldog Gin, Skyy Vodka, among others.
Doe-Anderson | Copywriter | 2011 – 2013 | Louisville, KY
Brands: Maker’s Mark, Maker’s 46, Jim Beam, Red Stag by Jim Beam, Triumph Motorcycles, Devil’s Cut, Bluegrass Cellular, McAlister’s Deli, Eye Associates, Daytona Beach, Bellarmine University, Louisville Slugger, Arai Helmets, Mercy Academy, Belterra Casinos, Independent Bank, among many others.
Awards
Bronze Cube - Use of Technology - ADC AWARDS
Gold - Organic Promotion - Shorty Social Good Award
Best Cause-Related Campaign - Webby Nominee
Campaign US Inclusive and Creative Award
Creative Effectiveness - One Show Shortlist
Craft Use of Technology - One Show Shortlist
Social Media Post - One Show Shortlist
Featured in ACT exhibition at Cannes Lion Festival
The Drum Award 2019 Brand Content Strategy
2019 Webby Finalist
2014 CCA Excellence in Marketing Award